1981 DeLorean DMC-12
A total performance car that would be economical to run, safe to drive, and timeless as a flux capacitor. A car built with great care and commitment. A masterpiece built by John DeLorean. DeLorean founded his self-titled company in 1975 after 25 years of spectacular automotive achievements with only one goal in mind: creating the ultimate driving experience. A car that defies convention and challenges the future. Much like the 1985 hit film “Back to the Future”, which brought the DeLorean name into living rooms around the world, and the mainstream at large.
However, John DeLorean’s successes in automotive design would not fluently translate to the business world. Despite being built in Belfast, Northern Ireland during a period of civil unrest, DeLorean had other Troubles to worry about. Such as the compounding financial issues the company was facing that ultimately became the catalyst for the company’s demise. Too bad DeLorean can’t go back in time to fix these mistakes…